In order to create a money-making-system, you must never forget these two principles. They must be running the show all the time.
Before you do anything, bring these two principles in your mind. Make sure you are following them in your business outreach.
People buy what they try.
The more opportunity you create the more money you make.
People buy what they try
This is the principle of lead magnet. A good salesperson does not sell anything up front. He or she buys money with trust.
Listen, your potential client has the money. You want to buy his or her money with your service or product? NO WAY.
Read this again. A good salesperson which is also a good entrepreneur, does not seek to make a sale up front trying to make the potential client buy anything.
He or she works for free up front. And get paid in the back end. Please, whatever you do, pay attention to what is being said here.
He/She buys money from the potential client with trust and relationship. The service and the product purchased are simply an evidence of the trust and the relationship.
With sales strategies, you make money once. With trust and relationship, you make passive income.
LET'S APPLY THIS
Whatever you are selling, make sure you offer something for free about it first for the potential client to try.
What the potential clients are trying must be potent and provide an honest value, an experience they cannot forget.
People want more of what they like.
Do you know why people go to the movie theater to watch the same movie over and over again?
Do you know why people keep going to the same restaurant to buy the same food over and over again?
People buy what they try. The quality PLUS the connection they have with the place, the staff, and creator, the salesperson, or the entrepreneur.
If you are selling a used item, don't you think people will be more inclined to buy if you offer 30 minutes of your time to explain to them how it works and how it will benefit them? Of course.
You will certainly not get paid for those 30 minutes, but you already understand that on the front end you work for free and get paid on the back end.
You want to sell eBooks--for example, or Audios, you can offer a free blog to have them try and experience your expertise as well as the potency of your insights and the honest values you provide.
Once they try, they will buy because they like it. From there you build trust and the start a relationship with you subscribing to anything else you may have to offer for Free.
Whatever you give the potential clients to try for free is your lead magnet. It's a magnet that leads them into a connection and relationship with you.
It's a magnet that gives them an opportunity to experience you and experience the potency and the value of the quality of what you have to offer.
The lead magnet could be your time, an eBook, a survey, a free blog, a free event, and so forth.
STEP TWO - PRINCIPLE TWO
The more opportunity you create, the more money you make.
So, how many value base emails do you send that gives a lead magnet? The more emails you send, the more opportunities you are creating for people to follow the lead magnet.
How many value base videos do you share that gives a lead magnet? The more videos you share, the more opportunities you are creating for people to follow the lead magnet.
How many value base blog do you create as a lead magnet? The more blog posts you create, the more opportunities you are creating for people to follow it as a lead magnet.
How many time slots do you have available on your calendar for a free consultation? The more opportunities you create, the more money you make.
How many packages do you have available so that everyone could have a chance to try your value and have an experience. The more opportunities you create, the more money you make.
How many events do you plan so that people could meet you on different time zones and in different parts of the world. The more opportunities you create, the more money you make.
This second principle is all about opening multiple options for people to access who you are and try what you have to offer.
COMPLETE THIS SESSION
To complete this session, simple post in the comment box your own understanding and example of these two principles spoke of. PS: In the following trainings we will show you how to use different ways to apply these two principles and make money.